We wanted to project the idea of “Overview”; that is a concise clear understanding of a business, its customers and the processes necessary to provide value to those customers. Get a fuller picture of your organization and its components, emphasizing full visibility and accountability. The clearer the picture you have of your enterprise, the better the product or mission results.
The word “Overview” is already in use in multiple incarnations in company names in the United States. We looked across a spectrum of languages and in the end chose “Baxis”. “Baxis” or “Baxiş” to be exact, in the Azeri language of Azerbaijan, is the word for “Overview”.